每年日本申请专利的新品种食材多达千种，《头号食谱》节目组将挖掘这些新品类食材，并邀请全国知名大厨为新食材首创一道食谱，最终将由美食评审团现场试吃点评，选出每期神奇食材的"头号食谱"。 There is a huge number of ingredients in the world. What we usually eat is just a small part of them… In this show, great chefs cook unknown ingredients that they have never seen. The ingredient looks/tastes strange. The chef is firstly surprised at such an unknown, but gradually grasps ...
节目是一档跨龄旅行生活体验真人秀，邀请超高国民度和拥有丰富人生经历的姐姐，组成大女主旅行团，携手2位青春洋溢的少年搭档，开启一场奇妙之旅，一场“追时间”的旅行。他们将打破年龄局限，在旅行中经历观念碰撞、代际碰撞和自我与团体的碰撞。带着自信、积极、向上、永不言弃的心态，一路丈量繁华，一路绽放“繁花”。
